Although we are living in a digital age, not all advertising media are based on the Internet.
Building a strong image of your company is vital to make a good, strong first impression. You must remember that the image potential client builds about your company will be based on the various interactions they have had with your brand or business.
In this sense, corporate stationery becomes a very important marketing tool where your contact details will always be placed to help customers easily communicate with you.
With corporate stationery, you can transmit your’ business identity to clients, as it is always designed to make people associate any of its elements with your brand.
The elements that make up corporate stationery are varied and always depend on your choice, meaning you can select the most necessary.
Business cards
They are used to promote our company or the services we offer and to spread contact information. A careful design will make people create a very good first impression of your company.
Invoices
Corporate stationery allows us to create a more comfortable invoice’ layout that facilitates data review and also makes information easier for the customer to read.
Letterhead
It gives an identity to any document. Its design must always be simple and legible, but it’s an exceptional tool.
Folders
They show seriousness and foster the interest of potential clients in our brand. Their design must always be in accordance with the graphic line used by the company.
E-mail signatures
They are easier ways to identify our emails and reinforce the image of the company or brand.
Having well-designed and consistent corporate stationery makes it easier to convey our company’s image and message and give information about the work we do, generating trust in potential clients. That’s why it is important to know the basics of corporate stationery design.
To begin the process of creating the stationery, the first thing we must establish is the brand’s logo and what it transmits.